Pelpharma Package Design
During my work at dform I was regularly involved in redesigns and new projects of Pelpharma. Often based on pre-existing Illustrator files, the main work consisted of color scheme adaptations and typographical alterations. This detail focused work honed my skills of applying strict measures and parameters to a project, as they are legally paramount in the pharmaceutical business for example. I was also introduced to the concept of Pantone colors – and how important it is to double and triple check the color values via Acrobat before the final printing order.